Visting the Zero Trace booth, pictured: Andrea (left), Evan (back) and Gabriella (right).
I got to talk a few minutes to the legendary Mr. Crappie.
Under Armour had a tuna sushi bar.
Ty opened his business FISH-X just one week before the iCAST show.
ICAST 2026 took place from July 14–17, 2026, at the Orange County Convention Center in Orlando, Florida. It is put on by the American Sportfishing Association (ASA) which I will follow up in a later article concerning all of the good that ASA does for us fishermen. But in this article I want to cover some of the cool new items that I saw that are hitting the market this year or are relatively new.